The Storyteller
You amplify voices with color and charisma. You connect through meaning, making emotional connections via impactful narrative. You excel at building relationships through shared understanding.
How do you lead, market, and deliver?
When it’s time to lead, you use stories to unite teams around a shared purpose. When it’s time to market, you tap into emotions with compelling human stories. And when it’s time to deliver, you embed purpose into every project touchpoint.
But watch out!
Sometimes persuasion can take priority over substance. Don’t forget the data!
Find Your Foil
A foil is a contrasting character who challenges the protagonist, often to reflect and grow. In a team, you might find there’s friction or challenges with other archetypes. But when you learn to work together to your strengths, foils make each other shine.
The Storyteller driven by emotion, the Synthesizer driven by data. Following feelings may seem contradictory to following facts and figures (or vice versa), but you’ll find a combination that makes for a well-rounded, insightful team. Just be sure to give both sides equal time, and build together!
